Back to Search
Start Over
SUPERHERO WORSHIP.
- Source :
-
Brandweek . 6/9/2008, Vol. 49 Issue 23, p18-24. 4p. 4 Color Photographs. - Publication Year :
- 2008
-
Abstract
- This article discusses the superhero film genre and the opportunities it raises for licensing merchandise. The article states that superhero movies are continuing to do well in the box office, and attributes that to people's positive perceptions of characters. Also, the article states that superhero films are doing well because the technology like CGI has become so advanced. Superhero movies like "Iron Man," "The Incredible Hulk," and "Spider-man" are referenced.
Details
- Language :
- English
- ISSN :
- 10644318
- Volume :
- 49
- Issue :
- 23
- Database :
- Academic Search Index
- Journal :
- Brandweek
- Publication Type :
- Periodical
- Accession number :
- 32616945