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Heinz Sets $29M for Entree Line.

Authors :
Reyes, Sonia
Source :
Brandweek. 02/07/2000, Vol. 41 Issue 6, p55. 1/4p.
Publication Year :
2000

Abstract

Reports on the launching of a chicken entree line from Heinz Frozen Foods called Boston Market Home Style with marketing support from DDB of San Francisco, California. Type of promotions for the frozen entrees; Cost of the frozen entrees.

Details

Language :
English
ISSN :
10644318
Volume :
41
Issue :
6
Database :
Academic Search Index
Journal :
Brandweek
Publication Type :
Periodical
Accession number :
2821819