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R.J. Reynolds pulls out of print.
- Source :
-
Advertising Age . 12/3/2007, Vol. 78 Issue 48, p8-8. 2/5p. - Publication Year :
- 2007
-
Abstract
- The article discusses the advertising of the R.J. Reynolds Tobacco Company. The company has decided to stop advertising in printed media forms due to public attacks about their printed advertisements targeting young women. The moral and ethical aspects of advertising tobacco products are explored, and the article contains comments from the company's spokeswoman, Jan Smith, who states that the company will restrict their advertisements to age appropriate venues.
Details
- Language :
- English
- ISSN :
- 00018899
- Volume :
- 78
- Issue :
- 48
- Database :
- Academic Search Index
- Journal :
- Advertising Age
- Publication Type :
- Periodical
- Accession number :
- 27734415