Tools of the Trade.

The article focuses on ceramic artist Jeff Kell and the tools that he uses in the creation of his masterpieces. It relates that unlike traditional artists, Kell incorporates the use of industrial design technology in designing and creating his masterpieces, apart from the skills and knowledge that he accumulated through years of education and experience. Moreover, it adds that Kell's use of the design technology started when he started working for a commercial manufacturer of ceramics. Kell's work as a production potter provided him with the luxury of time and focus to meticulously design each of his handiwork that reflects transformation and storytelling.