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R/GA.
- Source :
-
Brandweek . 1/22/2007, Vol. 48 Issue 4, p24-25. 2p. 2 Color Photographs. - Publication Year :
- 2007
-
Abstract
- The article looks at "Brandweek's" 2006 winner of the Interactive Agency of the Year Award, R/GA, the New York-based agency run by Bob Greenberg. According to the article, R/GA's solid performance is a testament to the agency's unique approach, making technology the equal of creativity. One challenge facing R/GA is increasing its global footprint. Greenberg is eyeing a presence in China to serve clients in the run-up to the 2008 Olympic Games.The article discusses the digital expertise of R/GA.
Details
- Language :
- English
- ISSN :
- 10644318
- Volume :
- 48
- Issue :
- 4
- Database :
- Academic Search Index
- Journal :
- Brandweek
- Publication Type :
- Periodical
- Accession number :
- 23767277