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Nike Soccer Kicks Off JogaTV Video Player.
- Source :
-
Brandweek . 4/17/2006, Vol. 47 Issue 16, p8-8. 1/4p. 1 Color Photograph. - Publication Year :
- 2006
-
Abstract
- The article reports on JogaTV, a downloadable branded video player that pipes content directly to the desktop, to be launched by Nike Soccer in the U.S. in April 2006. It works in concert with Joga.com that will let users interact with other soccer fans. JogaTV is the latest attempt from Nike to sustain its soccer-based online community.
- Subjects :
- *DIGITAL video
*SOCCER
*SOCCER fans
*VIRTUAL communities
Subjects
Details
- Language :
- English
- ISSN :
- 10644318
- Volume :
- 47
- Issue :
- 16
- Database :
- Academic Search Index
- Journal :
- Brandweek
- Publication Type :
- Periodical
- Accession number :
- 20637647