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Türkiye’de Kurumsal İletişim Konusunda Yapılan Lisansüstü Tezlerin Bibliyometrik Analizi.

Authors :
Soydaş, Nurgül
Source :
Gümüshane University Journal of Social Sciences (GUSBID) / Gümüshane Üniversitesi Sosyal Bilimler Dergisi (GUSBID). 2024, Vol. 15 Issue 3, p908-924. 17p.
Publication Year :
2024

Abstract

Corporate communication, which has expanded its sphere of influence with the developments in communication technologies, has begun to be studied with different fields and topics. The organization of corporate communication research, which is constantly increasing quantitatively, will be a guide for those interested in the subject. For this purpose, theses on "corporate communication" written between 2004 and 2024, covering the last 20 years, were examined by bibliometric analysis. An advanced search was made with keywords through YÖKTEZ and 89 theses that were suitable for the purpose and scope of the study were included in the evaluation after various filtering on the subject. Of these theses, 69 are master's theses and 20 are doctoral theses. It was seen that postgraduate theses on corporate communication were handled in different dimensions with many different disciplines, departments and keywords. Qualitative research method was mostly used in the studies. Marmara University made the highest quantitative contribution to the studies on the subject. Although there is a postgraduate program in the field of corporate communication at Ege University, the fact that only one study has been conducted is considered as an important finding. [ABSTRACT FROM AUTHOR]

Details

Language :
Turkish
ISSN :
13097423
Volume :
15
Issue :
3
Database :
Academic Search Index
Journal :
Gümüshane University Journal of Social Sciences (GUSBID) / Gümüshane Üniversitesi Sosyal Bilimler Dergisi (GUSBID)
Publication Type :
Academic Journal
Accession number :
180959953