Back to Search Start Over

Scalable competitive intelligence education through micro-learning and micro-credentials.

Authors :
Howard, Heather
Phillips, Margaret
Zwicky, Dave
Berry, Frederick
Source :
Journal of Business & Finance Librarianship. Oct-Dec2024, Vol. 29 Issue 4, p291-308. 18p.
Publication Year :
2024

Abstract

It is essential for students, both inside and outside the business school, to learn business information literacy skills to make -evidence-based decisions. To address this need, faculty from a large public university developed a competitive intelligence digital module using micro-learning and micro-credentialing concepts designed to be scalable for use in many disciplinary areas. During the pilot, students in a first-year Management course and a senior capstone Engineering Technology course were surveyed to determine their perceptions of the content's utility and usability. This paper presents the results of this survey to determine student perceptions and if there are any disciplinary differences. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
08963568
Volume :
29
Issue :
4
Database :
Academic Search Index
Journal :
Journal of Business & Finance Librarianship
Publication Type :
Academic Journal
Accession number :
179554560
Full Text :
https://doi.org/10.1080/08963568.2024.2379553