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Detroit Marketing Director's "Presence Shines Brightly".

Authors :
Taylor, Steven T.
Source :
Of Counsel. Sep2024, Vol. 43 Issue 9, p20-19. 5p.
Publication Year :
2024

Abstract

The article presents an interview with Roy Sexton, Director of Marketing at Clark Hill. He discusses his unconventional career path into legal marketing, his approach to helping attorneys connect authentically with clients, and the common missteps law firms make in their marketing strategies. Topics discussed include the importance of internal marketing, the value of a cohesive brand message, and the challenges of being recognized within the firm.

Details

Language :
English
ISSN :
07303815
Volume :
43
Issue :
9
Database :
Academic Search Index
Journal :
Of Counsel
Publication Type :
Periodical
Accession number :
179521191