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Want to Pay These College Football Players? Click the QR Code on Their Helmets.

Authors :
Gay, Jason
Source :
Wall Street Journal - Online Edition. 8/30/2024, pN.PAG-N.PAG. 1p.
Publication Year :
2024

Abstract

The article highlights Oklahoma State's unconventional decision to place Quick Response (QR) codes on football helmets, enabling fans to donate to a general player fund. Topics discussed include the new digital fundraising strategy, the broader impact of name, image, and likeness (NIL) regulations on college sports, and the recent expansion of the college football playoff system.

Details

Language :
English
Database :
Academic Search Index
Journal :
Wall Street Journal - Online Edition
Publication Type :
News
Accession number :
179324238