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THE HAPPY HUCKSTERS.

Authors :
Bruce, Elizabeth
Source :
Saturday Evening Post. Sep1976, Vol. 248 Issue 6, p42-104. 2p.
Publication Year :
1976

Abstract

Features several television commercial endorsers in the U.S. Actress Nancy Walker for Bounty Paper Towels; Character actor and Emmy award nominee Norman Fell for American Express Card; Actress Margaret Hamilton for Maxwell House Coffee.

Subjects

Subjects :
*ADVERTISING endorsements
*TELEVISION advertising

Details

Language :
English
ISSN :
00489239
Volume :
248
Issue :
6
Database :
Academic Search Index
Journal :
Saturday Evening Post
Publication Type :
Periodical
Accession number :
17930915

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Authors Abstract Subjects Details