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The Social Media Channels Resonating With Content Marketers Now.

Authors :
POPHAL, LINDA
Source :
Information Today. Jul/Aug2024, Vol. 41 Issue 7, p31-32. 2p.
Publication Year :
2024

Abstract

The article presents the discussion on examining the rise of TikTok as a significant platform for marketers and influencers, facing potential bans in the U.S. due to security concerns. Topics include alternative platforms like Reddit and Discord emerging to fill potential gaps, highlighting their strengths in targeted content marketing and community engagement; and BeReal, a newer app promoting authentic social sharing, and Meta's Threads.

Details

Language :
English
ISSN :
87556286
Volume :
41
Issue :
7
Database :
Academic Search Index
Journal :
Information Today
Publication Type :
Periodical
Accession number :
178057071