LINGERIE AND CARIBOU.

This article discusses how retail company Victoria's Secret may be destroying the habitat of the caribou in Canada in order to create its catalogs. Victoria's Secret, the U.S. purveyor of much bodacious lingerie, is struggling to assuage critics who accuse it of contributing to the demise in Canada of the threatened woodland caribou. Victoria's Secret prints and mails, on average, well over one million catalogues a day to promote its form-enhancing women's undergarments, sleepwear and clothing. But according to ForestEthics, a San Francisco-based environmental watchdog, about 25 percent of the paper in those catalogues comes from trees felled in Canada's virgin boreal forest, where the caribou live. Last fall, ForestEthics launched a cheeky ad campaign dubbed "Victoria's Dirty Secret." Featuring an arresting photo of a woman in a black merry widow wielding a chainsaw, it calls on the public to pressure the company to stop using paper from endangered forests, to use more recycled paper, and to stop publishing so many catalogues. Anthony Hebron, spokesman for Limited Brands, the Columbus, Ohio-based parent company of Victoria's Secret, says its catalogue practices are changing.