The EU Artificial Intelligence Act: Regulating Subliminal AI Systems: by Rostam J. Neuwirth, London, Routledge, 2023, xiii + 129 pp., £48.99 (cloth).

"The EU Artificial Intelligence Act: Regulating Subliminal AI Systems" by Rostam J. Neuwirth explores the need for regulation in the field of Artificial Intelligence (AI) to address legal and ethical concerns. The book focuses on the specific challenge of regulating subliminal techniques used by AI systems. It examines the proposed EU Artificial Intelligence Act (AIA) and its objective, scope, and context. The book also delves into the psychology of subliminal messages and the potential negative effects they can have. It concludes by emphasizing the importance of global collaboration and a binding legal framework for regulating AI systems. This book provides valuable insights for researchers, policymakers, and legal professionals interested in understanding and addressing the impact of AI on society. [Extracted from the article]