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Messengers of justice: social network analysis of public relations support for migrants.

Authors :
Correa-Cabrera, Guadalupe
Gómez-Schempp, Cindy Azucena
Koizumi, Naoru
Kulkarni, Rajendra
Yaworsky, William
Source :
Atlantic Journal of Communication. Jul/Aug2024, Vol. 32 Issue 3, p415-430. 16p.
Publication Year :
2024

Abstract

This article applies Social Network Analysis (SNA) to illuminate the task forces created by US-based activists undertaking public relations on behalf of migrant caravan participants that travel from Honduras through Mexico toward the US. Four functional roles – influencers, messengers, support groups, and founding members – are identified and described in detail. When taking into account the characteristics of the individuals involved, these roles facilitate "bridge-actions": the mobilization of support across distinct political structures such as Native American tribal governments, international human rights venues, and US political parties. The result is a flexible public relations venture that has ability to influence diverse audiences – and extend beyond this particular mobilization effort. This has been most useful in the current American debate concerning restrictive US immigration policies and border security measures. [ABSTRACT FROM AUTHOR]

Details

Language :
English
ISSN :
15456870
Volume :
32
Issue :
3
Database :
Academic Search Index
Journal :
Atlantic Journal of Communication
Publication Type :
Academic Journal
Accession number :
177338150
Full Text :
https://doi.org/10.1080/15456870.2022.2150191