Financial Performance and Bankruptcy Risk Analysis: An Application on Private Health Insurance Companies in Turkey.

This research evaluates the correlation between the financial performances of seven insurance companies operating in Turkey from 2018 to 2022 and their risk of bankruptcy. In the study, data obtained from the year-end financial statements of the companies were used, weights were assigned to the criteria determined by the ENTROPY methodology, and the performance rankings of the companies were obtained using the WASPAS method. The Altman-Z model was applied to determine the risk of bankruptcy. The decisive criteria in the financial performance ranking are profitability ratios such as Asset Profitability, Equity Profitability, and Net Profit Margin. While Turkey Insurance and Anadolu Insurance's leadership positions in the sector were identified, Ray Insurance and Mapfre Insurance were determined as the companies showing the weakest performance. Although the research shows that financial performance affects the risk of bankruptcy, it also reveals that it is not the sole factor in determining the likelihood of bankruptcy. In this context, the evaluation of financial performance in the insurance industry should be considered as part of a more holistic risk assessment approach. [ABSTRACT FROM AUTHOR]