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Impact of the Philadelphia Beverage Tax on Perceived Beverage Healthfulness, Tax Awareness, and Tax Opinions.
- Source :
-
Journal of Nutrition Education & Behavior . May2024, Vol. 56 Issue 5, p321-331. 11p. - Publication Year :
- 2024
-
Abstract
- To assess the impact of the Philadelphia Beverage Tax on perceived beverage healthfulness, and awareness and opinions of the tax. Natural experiment Small independent stores in Philadelphia (n = 61) and Baltimore (untaxed control site; n = 65) Shoppers in Philadelphia (n = 2,731) and Baltimore (n = 4,600) pre- and post-tax implementation. Perceptions of 4 beverages (unhealthy vs healthy/neutral), tax awareness, and tax opinions (oppose vs favor/neutral). Mixed-effects linear probability models estimated changes in perceived beverage healthfulness in Philadelphia, relative to Baltimore, following a difference-in-differences approach. Mixed-effects linear probability models estimated pre-post changes in tax awareness and opinions in Philadelphia-only. The probability of perceiving taxed beverages as unhealthy increased 2-years post-tax relative to Baltimore (regular soda: 5.7% [95% confidence interval (CI), 0.9–10.6], P = 0.02; diet soda: 7.7% [95% CI, 1.5–13.8], P < 0.001; sports drinks: 6.4% [95% CI, 0.4–12.4], P = 0.04), with similar changes at 1-year post-tax, whereas perceived healthfulness of untaxed 100% fruit juice did not change. Tax awareness was high at baseline (72%) and increased post-implementation; however, the probability of opposing the tax (22%) also increased over time. Decreases in the perceived healthfulness of taxed beverages suggest the tax had a health-signaling effect. Consumer awareness and health education efforts could complement tax policies to enhance understanding of health risks. [ABSTRACT FROM AUTHOR]
Details
- Language :
- English
- ISSN :
- 14994046
- Volume :
- 56
- Issue :
- 5
- Database :
- Academic Search Index
- Journal :
- Journal of Nutrition Education & Behavior
- Publication Type :
- Academic Journal
- Accession number :
- 176864766
- Full Text :
- https://doi.org/10.1016/j.jneb.2024.02.001