How the Ad Industry Is Making AI Images Look Less Like AI.

Generative artificial intelligence (AI) imagery has the potential to revolutionize the creative process and deliver personalized ads on a large scale. However, many AI-generated images have a cartoonish or flawed appearance that consumers are starting to reject. To make AI imagery more appealing, advertisers are using tools like Photoshop to add imperfections, writing detailed AI prompts, and collaborating with AI artists who have mastered specific styles. Some companies are also exploring the use of AI to create surreal imagery instead of realistic visuals. While the AI aesthetic may improve over time, some creatives are embracing its idiosyncrasies and incorporating them into their work. [Extracted from the article]