Digital Transformation in MSMEs in Indonesia: The Importance of Commitment to Change.

This article explores the significance of commitment to change in promoting digital transformation in Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. The study aims to identify the key factors that influence the successful implementation of digital transformation initiatives in MSMEs. The article highlights the challenges faced by MSMEs in adopting digital technology and the impact of digitalization on their performance. It emphasizes the importance of employees having a strong commitment to change and undergoing digital transformation. The article provides practical solutions and strategies for enhancing the digitalization of MSMEs in Indonesia. [Extracted from the article]