The relationship between hedonic hunger and self‐stigmatisation in terms of weight and self‐esteem in adult people living with obesity.

Introduction: This study aimed to determine the factors influencing the hedonic hunger status of overweight adults and to examine the relationship between hedonic hunger, self‐stigmatisation and self‐esteem in terms of weight. Methods: This cross‐sectional study was conducted with 353 people living with obesity who applied to the Endocrine and Internal Medicine Clinic in Samsun, Turkey, between June and October 2022. The data were collected using the Personal Information Form, Power of Food Scale (PFS), Weight Self‐Stigmatisation Questionnaire (WSSQ) and Self‐Liking/Self‐Competence Scale (SLSC) through face‐to‐face survey method. Results: About 53.3% of the participants were ≥45 years old, 80.5% were married and 69.1% had previously followed weight loss diet. It was found that those who were aged <45 years, single, those who perceived themselves as overweight, those who had used weight loss diets before and those whose waist‐hip ratio were normal had higher hedonic hunger scores (p < 0.05). A negative and significant correlation was found between PSF‐Tr general dimension scores and SLSC general dimension, whereas a significant and positive correlation was observed between PSF‐Tr general dimension scores and WSSQ general dimension (p < 0.05). Conclusion: As hedonic hunger increased in adults with overweight, self‐esteem decreased, and self‐stigmatisation in terms of weight increased. Effective interventions are needed to cope with the hedonic hunger that contributes to obesity and to prevent the stigma and low self‐esteem experienced by people living with obesity because of their excess weight. Key points: Those aged <45 years and those who think they are overweight have higher hedonic hunger scores.As the hedonic hunger score increases, the self‐esteem score decreases.As the hedonic hunger score increases, the weight self‐stigmatisation score also increases.Effective interventions are needed to cope with the hedonic hunger that contributes to obesity and to prevent the stigma and low self‐esteem that people living with obesity are exposed to because of their excess weight. [ABSTRACT FROM AUTHOR]