How Does Overtourism Affect Intangible Cultural Heritage Elements?

The primary purpose of this research is to determine the effects of overtourism on ICH elements. The qualitative research method was chosen because it is appropriate for the research. In this direction, interviews were conducted with craftsmen who produce ICH elements in Cappadocia. During the interviews, five questions were asked of the craftsmen. Content analysis was applied to the findings obtained. The analysis determined that demand for the ICH elements has increased. It was determined that there was no change in the production techniques of the ICH elements but a change in the production objective of the ICH elements. The authenticity of the ICH elements was determined to have decreased, and their economic value increased. The results show that overtourism affects the elements of the ICH and that its negative impact is felt more intensely. [ABSTRACT FROM AUTHOR]