Os Símbolos de uma Rivalidade no Futebol: Jornalismo Digital e os Espaços de Identificação e Disputa.

This research aims at analyzing how the rivalry between the Hercílio Luz Futebol Clube and Atlético Tubarão Club supporters, both from the city of Tubarão, south of Santa Catarina, is symbolically structured. For that, we analyze the comments in the profiles of the social network Facebook of the media of the city, from the point of view of the anthropology of the imaginary. We will use the theoretical set of imaginary proposed by Gilbert Durand that allows, through his concepts, to analyze the behavior of fans of the sport of greater world appeal: football. One of the main sources of identification and significance for those involved with the phenomenon, which has in digital journalism a space of identification and dispute demarcation, as Maffesoli points out. The article tries to raise the symbols that structure this rivalry. [ABSTRACT FROM AUTHOR]