Why employees say, 'I don't know,' and what to do about it: Two key steps can boost knowledge sharing in an organization.

The article focuses on the importance of effective knowledge management and sharing within organizations to enhance creativity, innovation, and business performance. It discusses the phenomenon of "knowledge hiding" among employees and presents two key steps to boost knowledge sharing: effective knowledge extraction and job redesign, emphasizing the need for continuous learning and the flow of knowledge as a competitive advantage for organizations.