Examining User Heterogeneity in Digital Experiments.

MLA

Somanchi, Sriram, et al. “Examining User Heterogeneity in Digital Experiments.” ACM Transactions on Information Systems, vol. 41, no. 4, Oct. 2023, pp. 1–34. EBSCOhost, https://doi.org/10.1145/3578931.

APA

Somanchi, S., Abbasi, A., Kelley, K., Dobolyi, D., & Ted Tao Yuan. (2023). Examining User Heterogeneity in Digital Experiments. ACM Transactions on Information Systems, 41(4), 1–34. https://doi.org/10.1145/3578931

Chicago

Somanchi, Sriram, Ahmed Abbasi, Ken Kelley, David Dobolyi, and Ted Tao Yuan. 2023. “Examining User Heterogeneity in Digital Experiments.” ACM Transactions on Information Systems 41 (4): 1–34. doi:10.1145/3578931.