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Dine Now, Sign Later.

Authors :
Jones, Malcolm
Source :
Newsweek. 5/2/2005, Vol. 145 Issue 18, p64-64. 2/3p. 1 Color Photograph.
Publication Year :
2005

Abstract

Examines the increase in the use of "presell tours" by publishing companies. Reports that presell tours, or meetings arranged by publishing companies between authors and booksellers, are a new method of persuading stores to carry new titles; Suggestion that presell tours are beginning to replace the more traditional book tours; Discusses how sales of the novel "The Wild Girl," written by Jim Fergus, benefited from a presell tour.

Details

Language :
English
ISSN :
00289604
Volume :
145
Issue :
18
Database :
Academic Search Index
Journal :
Newsweek
Publication Type :
Review
Accession number :
16838790