Back to Search Start Over

Mitsubishi needs a plan, partner.

Authors :
Guyer, Lillie
Source :
Advertising Age. 4/11/2005, Vol. 76 Issue 15, pS-12-S-13. 2p. 1 Color Photograph.
Publication Year :
2005

Abstract

Emphasizes the need of Mitsubishi Motors Corp. to secure a partner in order to survive downturn of the global automobile industry. Reason for the absence of interest of the world's leading automobile companies such as General Motors Corp. and Ford Motor Co. to acquire or invest in Mitsubishi Motors Corp.; Financial challenges facing General Motors and Ford Motor; Focus of major automobile companies in China.

Details

Language :
English
ISSN :
00018899
Volume :
76
Issue :
15
Database :
Academic Search Index
Journal :
Advertising Age
Publication Type :
Periodical
Accession number :
16735683