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Start Over
Motorola's Good Call.
- Source :
-
Newsweek . 3/14/2005, Vol. 145 Issue 11, p42-43. 2p. 3 Color Photographs. - Publication Year :
- 2005
-
Abstract
- Focuses on the turnaround at Motorola. How the popular Razr phone launched a comeback for one of the oldest technology companies in America; Ways that Motorola plans to build on its momentum; Focus on innovative design; Outlook for a new suite of distinctive phones; Release of the first handsets that will carry Apple's iTunes music software; Background on the alliance that Motorola Chief Executive Officer Ed Zander forged with Steve Jobs, head of Apple; Background on the firm, which was slowed by a lack of innovation and decentralized management under Christopher Galvin; Challenges caring out a lead in the emerging music-phone business.
- Subjects :
- *CORPORATE turnaround management
*NEW product development
*TECHNOLOGICAL innovations
*STRATEGIC alliances (Business)
*BUSINESS partnerships
*JOINT ventures
*MARKETING agreements
*COMPUTER software industry
*AMERICAN business enterprises
*INDUSTRIAL management
*BUSINESS planning
*CORPORATE reorganizations
*ORGANIZATIONAL change
*CHIEF executive officers
Subjects
Details
- Language :
- English
- ISSN :
- 00289604
- Volume :
- 145
- Issue :
- 11
- Database :
- Academic Search Index
- Journal :
- Newsweek
- Publication Type :
- Periodical
- Accession number :
- 16331832