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How Meta, Google and Snap are embracing generative AI in advertising and beyond: Following the popularity of ChatGPT, the top tech companies outline their work with advanced creative tools.
- Source :
-
Ad Age . 2/13/2023, Vol. 94 Issue 2, p18-18. 1p. - Publication Year :
- 2023
-
Abstract
- Meta, Google and Snap are preparing for generative AI, as the technology has caught on with consumers through products such as ChatGPT and they see it as a powerful tool in advertising and creator economies. Google's all-in on AI Pichai opened Google's Feb. 2 earnings call with a litany of AI developments. [Extracted from the article]
Details
- Language :
- English
- Volume :
- 94
- Issue :
- 2
- Database :
- Academic Search Index
- Journal :
- Ad Age
- Publication Type :
- Periodical
- Accession number :
- 161936929