Stereotype content of occupational groups in Germany.

The stereotype content model (SCM) is a prominent model of social perception proposing two dimensions of evaluation: Warmth and competence. Occupational stereotypes have rarely been assessed in this model, especially in the German context, albeit their important impact on how individuals experience gainful occupation and navigate everyday social interactions. Responding to recent methodological critiques regarding the SCM's scale performance, we developed a context‐adapted, well‐performing German‐language SCM scale and assessed warmth and competence ratings of 13 occupational groups in a heterogeneous sample (N = 425). Using the alignment optimization procedure to allow for more reliable latent mean value comparisons, we found occupational stereotypes to differ substantially on both dimensions, with Firefighters presenting the most favorable and Politicians and Unemployed people showing the least favorable evaluations. We discuss our findings in terms of their content‐wise and methodological meaning as well as their implications for research and in occupational contexts. [ABSTRACT FROM AUTHOR]