Репрезентація історичної пам’яті у спільнотах соціальних мереж.

The article is devoted to the study of the representation of historical memory in social networking communities. The purpose of this investigation is to identify current trends in some aspects of historical memory on social media. The study was conducted on the three most popular networks in Ukraine - Facebook, Instagram, YouTube. A comprehensive approach with the use of specialized software was used for data collection. 468 communities from three social networks were studied, the topics of which correspond to the search queries "History of Ukraine", "History of Ukraine", "History of Ukraine", "History of the village", "USSR". The analysis of the obtained data revealed that some groups formed a new category - educational groups. Further processing of the data showed that groups often aim to break myths and promote "correct" history. Another category of groups focuses on the problem of preserving historical memory at the local level or the history of a particular industry. These trends demonstrate that social media communities are an indirect state of historical memory at the societal level, which in turn confirms Jamison's thesis of a "new historicism" of mounting "historical attractions" and resisting theory. [ABSTRACT FROM AUTHOR]