ENVIRONMENTAL POLLUTION IN THE FOCUS OF THE MEDIA IN THE REPUBLIC OF KOSOVO.

In the Republic of Kosovo, environmental pollution is present. Environmental problems are highlighted in public, comme-rcial and social media. Air, water and soil pollution from various factors affect the health of citizens, while these problems have been addressed in informative editions, specials and conversations in radio and television studios without neglecting their presentation through social networks. The treatment of environmental problems in the Republic of Kosovo is based on local laws harmonized with international ones, while environmental challenges require institutional commitment and media awareness from each entity with an impact on environmental protection. Urban environments near industrial areas are more attacked by pollution, while addressing the problem in the media is related to seeking socio-economic and health changes of the citizens of the Republic of Kosovo. Protecting the environment from pollution is an institutional, social and individual problem of the media to identify the problem and to expect institutional and social reflection for the common good. [ABSTRACT FROM AUTHOR]