OTOMOBİL TALEBİNE ETKİ EDEN FAKTÖRLER: ÖĞRETMENLER ÜZERİNE RİZE'DE BİR UYGULAMA.

The automotive sector is closely related to many sectors such as glass, electrical-electronics, iron-steel, paint and weaving (textile). It creates wide business opportunities both in these sectors and in sectors such as marketing, service, fuel-oil, finance and insurance. On the other hand, all these are directly related to the demand side of the market. Analysis of the demand side provides important data for the predictions of the actors in the sector. This study was conducted to determine the effect of demographic factors on the automobile demand of teachers working in Rize. Logit model estimation was carried out with the data obtained from 400 online questionnaires. According to the estimation results; It has been determined that there is a negative relationship between age (41-51), type of school (primary education), time spent in the profession (1-10 years), quality of residence (rent) and automobile ownership. In addition, it was concluded that there is a positive relationship between the employment status of the spouse, the number of individuals in the family, and the existence of individuals under the age of 18 in the family and automobile ownership. [ABSTRACT FROM AUTHOR]