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Bell Atlantic Drills for Site Analysis.

Authors :
Peterson, Scot
Source :
PC Week. 02/15/99, Vol. 16 Issue 7, p33. 2p. 2 Color Photographs.
Publication Year :
1999

Abstract

Examines how Bell Atlantic Corp. has used software and services from net.Genesis Corp. to transform the company's Web site into a tool for marketing, creating new business, improving customer relations and saving money. The use of net.Analysis Pro 3.5 to analyze the company's Web site; The Design for Analysis process, which seeks to help users maximize the validity and effectiveness of customer data on Web sites; Details of the publishing system that net.Genesis created for Bell Atlantic.

Details

Language :
English
ISSN :
07401604
Volume :
16
Issue :
7
Database :
Academic Search Index
Journal :
PC Week
Publication Type :
Periodical
Accession number :
1542161