Back to Search
Start Over
Scoring Points, Having Fun.
- Source :
-
Brandweek . 10/18/2004, Vol. 45 Issue 37, p18-19. 2p. 2 Color Photographs. - Publication Year :
- 2004
-
Abstract
- Focuses on the loyalty club program TripRewards launched by Cendant in October 2004. Details of the development of TripRewards; Background on the obstacles faced by the program; Retailers which are partners in TripRewards' network.
Details
- Language :
- English
- ISSN :
- 10644318
- Volume :
- 45
- Issue :
- 37
- Database :
- Academic Search Index
- Journal :
- Brandweek
- Publication Type :
- Periodical
- Accession number :
- 15031076