Calculating How Much Of Facebook Is Phony.

The article discusses Facebook's estimates of fake user accounts which reportedly increased, as of January 2019. Topics include the difficulty in measuring duplicate and false accounts, implications for the manipulation and abuse of the platform, as well as the company's business and how Facebook arrives at its estimates. It also cites the statement by Alex Schulz, Facebook's vice president of analytics, regarding the company's efforts to police inauthentic accounts.