In the rarefied air of White Cube, you will find nothing as horrid as a price list.

Mentions an Antony Gormley art exhibition at the White Cube, a commercial art gallery in London, England. The publicity surrounding the venture; Comment on the absence of a price list; Opinion that White Cube is trying to create or maintain its exclusive status; The views of Will Ramsay and West End gallery director Rebecca Hossack.