Boosters in Petticoats: California Women and the Chamber of Commerce, 1880–1930.

Explores the role of women as city boosters in California. Reference to urban development related activities of California women; Implications of the increasing membership of women in chambers of commerce throughout the state in the 1910s and the 1920s; Reevaluation of interpretations of women's public work away from models stressing gender identity, moral and social reform, and political activism; Assertion that urban growth and development offered unlimited potential for economic prosperity that could be realized through the careful marketing of California.