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HARD SELL.
- Source :
-
Choice . Dec2016/Jan2017, p23-25. 3p. 8 Color Photographs. - Publication Year :
- 2016
-
Abstract
- The article discusses illegal multi-level marketing in Australia along with how the network works and Australia's economics advisory practices Deloitte Access Economics report by Direct Selling Australia on sales consultants engaging in direct selling across Australia. Topics include promotion of the products through their network of friends; the use of social media to engage with consumers; and views of Rohan Miller, lecturer in marketing at the University of Sydney, on multi-level marketing.
- Subjects :
- *MARKETING
*SALES personnel
*DIRECT selling
*SOCIAL media
Subjects
Details
- Language :
- English
- ISSN :
- 0009496X
- Database :
- Academic Search Index
- Journal :
- Choice
- Publication Type :
- Periodical
- Accession number :
- 119573015