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NOTHING VENTURED...
- Source :
-
Advertising Age . 10/6/1991, Vol. 62 Issue 42, p44-48. 3p. 1 Black and White Photograph. - Publication Year :
- 1991
-
Abstract
- Discusses the collapse of the magazine "Venture," founded by venture capitalist Arthur Lipper III in the U.S. in the 1980s. His use of the magazine to expound on entrepreneuralism; Impact of the computer industry on the decline in advertising pages in "Venture"; Impact of the stock market crash on the periodical.
Details
- Language :
- English
- ISSN :
- 00018899
- Volume :
- 62
- Issue :
- 42
- Database :
- Academic Search Index
- Journal :
- Advertising Age
- Publication Type :
- Periodical
- Accession number :
- 10483836