The Social Theory of Communication: its viability to study the relationship between the political and the public communication systems in the USA.

Introduction. Based on a theoretical discussion this article seeks to validate the viability of the Social theory of communication to understand the interdependence between the political and public communication systems in the United States of America. Method. The study is based on theoretical research methods, bibliographic research and the content analysis of a sample of 215 academic journals, governmental documents and research reports. Results. The models that explain the relationship between the political system and the media were critically analysed and the Social theory of communication was applied to examine the interrelation between the political and public communication systems of the USA. Discussion. Although the Social Theory of Communication is valid to analyse that interdependence, we anticipate the need for a more in-depth scientific evaluation of this category. Conclusions. The most important aspect of this theory is that it gives an active role to the media and treats other components such as parties, power groups, political-legal norms, cultural values and ideological processes that have a regulatory function in society as part of the political system. [ABSTRACT FROM AUTHOR]