1. ФУНКЦІОНАЛЬНІ ХАРАКТЕРИСТИКИ ЦИФРОВОЇ ДИПЛОМАТІЇ РЕСПУБЛІКИ ПОЛЬЩА
- Author
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Матчук, Я. Ю.
- Abstract
The article is dedicated to studying the use of online platforms as an instrument of communicating foreign policies to audiences abroad and building the state’s image on international level. The author has researched the practice of using Internet and web-tools to inform foreign audience about the Polish government’s activities and the recent decisions adopted. The article provides a study of the channels of communication employed to strengthen the image of Poland. The purpose of the article is to analyze the use of digital diplomacy tools by state and non-governmental institutions in Poland aimed at efficient positioning of the country. The conducted research was based on the systematic approach to the analysis of foreign policy communication carried out by international actors. [ABSTRACT FROM AUTHOR]
- Published
- 2019