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2. MOTIVACIÓN Y COMUNICACIÓN EN EL AULA UNIVERSITARIA Experiencias docentes innovadoras en el área de mercadeo dentro de la Administración de Negocios.

Author

Arroyo García, Leonardo and del Pilar Zeledón Ruiz, María

Subjects
ACADEMIC motivation, INDUSTRIAL management education, BUSINESS education, MARKETING education, EDUCATIONAL innovations, TEACHING methods, COMMUNICATION in education
Abstract

Copyright of TEC Empresarial is the property of Instituto Tecnologico de Costa Rica, Escuela de Administracion de Empresas and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. This abstract may be abridged. No warranty is given about the accuracy of the copy. Users should refer to the original published version of the material for the full abstract. (Copyright applies to all Abstracts.)

Published
2014
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