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Your search keyword '"Young & Rubicam Brands -- Alliances and partnerships"' showing total 13 results
Start Over Descriptor "Young & Rubicam Brands -- Alliances and partnerships"
13 results on '"Young & Rubicam Brands -- Alliances and partnerships"'

1. TME, MPG TIE UP FOR VALUE-ADDED MEDIA PLANNING (the brands will co-exist and provide benefits to each other)

Subjects
Young & Rubicam Brands -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, Brand name products, Media buying services -- Alliances and partnerships, Banking, finance and accounting industries, Business, Business, international, News, opinion and commentary
Abstract

TME has entered into a strategic alliance with MPG to provide value-added media planning and buying services. TME is the media planning and buying arm of Rediffusion Young & Rubicam [...]

Published
2011

2. Y&R Forges Alliance With Mars Advertising

Author

McMains, Andrew

Subjects
Mars Advertising Company Inc. -- Alliances and partnerships, Young & Rubicam Brands -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, Law
Abstract

NEW YORK Young & Rubicam has forged a global strategic alliance with Mars Advertising, a Southfield, Mich.-based retail marketing specialist that shares clients such as Pepperidge Farm and Campbell's.Mars, with [...]

Published
2009

3. Y&R Bolsters Digital Capabilities via VML Alliance

Author

McMains, Andrew

Subjects
Young & Rubicam Brands -- Alliances and partnerships, VML Inc. (Kansas City, Missouri) -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, Law
Abstract

NEW YORK -- Looking to accelerate its development of digital capabilities, WPP Group's Young & Rubicam has forged a strategic alliance with sister digital shop VML that also gives VML [...]

Published
2009

4. 50 years ago

Subjects
Sears, Roebuck and Co. -- Alliances and partnerships, Sears, Roebuck and Co. -- Advertising, Young & Rubicam Brands -- Alliances and partnerships, Young & Rubicam Brands -- Advertising, Department stores -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, Business, Publishing industry
Abstract

JUNE 7, 1958: Sears, Roebuck and Co. in 1957 invested a record-breaking $46,472,000 in newspaper advertising space, spread among 993 dailies and weeklies in all 50 states. That represented 78.1% [...]

Published
2008

5. Clients clamouring to get on board

Subjects
Young & Rubicam Brands -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, Business, Business, international
Abstract

Byline: Neil Shoebridge Jul 06, 2008 (The Australian Financial Review - ABIX via COMTEX) -- The Mobile Alliance was established in 2007 by Young & Rubicam Brands and other Australian [...]

Published
2008

6. RONA Announces New Partners for Canada-Wide Marketing Communications and Advertising

Subjects
Young & Rubicam Brands -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, Corporate sponsorship, Advertising, Marketing communications
Abstract

BOUCHERVILLE, QUEBEC, Dec 06, 2007 (MARKET WIRE via COMTEX) -- RONA inc. (TSX: RON), the largest Canadian retailer and distributor of hardware, home renovation and gardening products announces it has […]

Published
2007

7. LG ready for its close-up: telecom handset brand, a market share leader in the U.S., enlists some high-profile talent and a blockbuster tie-in to add some luster

Author

Wasserman, Todd

Subjects
LG Electronics Inc. -- Alliances and partnerships, Young & Rubicam Brands -- Alliances and partnerships, Advertising campaigns, Consumer electronics industry -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, Advertising, marketing and public relations, Business, Retail industry, Consumer electronics industry, Alliances and partnerships
Abstract

LG HAS RACKED UP U.S. market share for its mobile phones by putting its ego aside and letting carriers like Verizon and AT&T get the glory, but a new high-profile [...]

Published
2009

8. BULLETINS Saatchi looks for ally

Subjects
Young & Rubicam Brands -- Alliances and partnerships, D'Arcy Masius Benton and Bowles Inc. -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships, General interest, News, opinion and commentary
Abstract

London ENGLAND -- LONDON Maurice Saatchi's fledgling New Saatchi advertising agency may forge an alliance with a big international partner, according to a report in the Financial Times (of London) [...]

Published
1995

9. THE MEDIA BUSINESS: ADVERTISING -- ADDENDA; Seven Agencies Help Finance Study

Author

Elliott, Stuart

Subjects
Cable News Network. CNN International -- Alliances and partnerships, Young & Rubicam Brands -- Alliances and partnerships, Cable television broadcasting industry -- Alliances and partnerships, Advertising agencies -- Alliances and partnerships
Abstract

Seven agencies have teamed up with more than 20 media properties and advertisers to finance a study of media habits in Central and South America. The study, which is being […]

Published
1994

10. Strategic partnership to design and conduct global patient disease registries

Subjects
Sudler & Hennessey L.L.C. -- Alliances and partnerships, Young & Rubicam Brands -- Alliances and partnerships, Covalent Group Inc. -- Alliances and partnerships, Alliances and partnerships, Health care industry, Advertising agencies -- Alliances and partnerships, Health care industry -- Alliances and partnerships
Abstract

Covalent Group, Inc., (CVGR) and Sudler & Hennessey (S & H), part of the Young & Rubicam Brands family of companies, announced they have entered into a strategic partnership for [...]

Published
2006

11. Strategic partnership to design and conduct global patient disease registries

Subjects
Young & Rubicam Brands -- Alliances and partnerships, Sudler & Hennessey L.L.C. -- Alliances and partnerships, Covalent Group Inc. -- Alliances and partnerships, Alliances and partnerships, Health care industry, Advertising agencies -- Alliances and partnerships, Health care industry -- Alliances and partnerships
Abstract

Covalent Group, Inc., (CVGR) and Sudler & Hennessey (S & H), part of the Young & Rubicam Brands family of companies, announced they have entered into a strategic partnership for [...]

Published
2006

12. Strategic partnership to design and conduct global patient disease registries

Subjects
Sudler & Hennessey L.L.C. -- Alliances and partnerships, Young & Rubicam Brands -- Alliances and partnerships, Covalent Group Inc. -- Alliances and partnerships, Alliances and partnerships, Health care industry, Advertising agencies -- Alliances and partnerships, Health care industry -- Alliances and partnerships
Abstract

Covalent Group, Inc., (CVGR) and Sudler & Hennessey (S & H), part of the Young & Rubicam Brands family of companies, announced they have entered into a strategic partnership for [...]

Published
2006

13. Y&R allies with specialist Mars; agency seeks to wrest more revenue from growing demand for in-store ads

Author

Vranica, Suzanne

Subjects
Mars Advertising Company Inc. -- Alliances and partnerships, Young & Rubicam Brands -- Alliances and partnerships, Advertising -- Forecasts and trends, Advertising agencies -- Alliances and partnerships, Displays (Marketing) -- Forecasts and trends, Stores -- Advertising, Strategic alliances (Business) -- Planning, Strategic alliances (Business) -- Evaluation, Market trend/market analysis, Company business planning, News, opinion and commentary
Published
2009

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