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The contribution deals with the influence of the operating loading on the flow characteristics of the hydraulic pump under laboratory conditions. In the test, a new toothed hydraulic pump and hydraulic oil with kinematic viscosity at 40°C, ν = 64.2 mm2 .s-1 were used. The operational loading was measured during the most difficult agrotechnical operation – ploughing, at which the loading of the hydraulic pump is the greatest. Laboratory testing was determined for 200 hours, and the flow characteristics had been detected at 50 hours intervals. Measurement of the flow characteristics was performed at rated speed n = 1,000 rpm. Measurement of the flow characteristics was carried out in dependence on the loading pressure from p = 0 MPa to p = 20 MPa. When p = 0 MPa, the value reached n = 91.70% and when p = 20 MPa, n = 86.68%. Running-in of the hydraulic pump lasted 150 hours, with an increase of the flow characteristics Δηvol = 1.36% (p = 10 MPa) compared to the initial state. After working for 200 hours, the flow rate of the hydraulic pump decreases compared to 150 hours.

The purpose of this study was to determine the possibility of practical use of the Hackathon Platform for ecological protection of the university biosystem to prevent a new outbreak of the COVID-19 pandemic. The COVID-19 pandemic significantly affects companies and population’s behaviour. The most significant change occurred in the attitude of companies to the environment from technical and technological points of view. To increase their production sustainability, these companies are looking at the possibilities of waste recovery through sustainable recycling, or recovery of waste as a source of secondary raw material. One of the simplest ways is to use agricultural waste for energy purposes, bringing bioenergy to the forefront as a new area of Industry 4.0. The ALARA model was used to assess the quality of six biosystem components (atmospheric air, water resources, soil layer, the level of land pollution with chemicals and littering by the unauthorized dumps; sufficient volume of green planting on the territory). This allowed the development of management decisions and environmental protection measures based on the system of calculated indicators of potential environmental damage for each of six biosystem components. The forecast of plan implementation: the quality of four from among six biosystem components (atmospheric air, water resources, soil layer, sufficient volume of green planting on the territory) will increase on average by 30–40%. A minor improvement in the quality of the other biosystem components (approx. by 10%) raises concerns about the high probability of a new outbreak of the COVID-19 pandemic.

BACKGROUND AND OBJECTIVES. Currently, the functioning of public universities in Ukraine is provided at the expense of funds from entrepreneurial activities at the level of 40%. This activity in a market economy is a source of financial resources that allow universities to adequately carry out their educational and scientific mission in society, to expand and strengthen the material and technical base, to retain human resources. An analysis of funding trends for universities in the context of the COVID-19 pandemic has shown a steady decline in the share of funds allocated to universities from the budget in the total volume of resources received. This fact actualizes the study of the problems of entrepreneurial management of public universities aimed at ensuring economic security and academic freedom, which can be implemented with the help of the Hackathon ecosystem.METHODS. The solution of the problems set in the work was carried out using a systematic approach based on the Hackathon ecosystem, methods of scientific abstraction, modeling, analysis, synthesis, expert evaluations, comparative and other general scientific methods. Reliability of scientific provisions, conclusions and practical recommendations are based on theoretical and methodological provisions formulated in the studies of domestic and foreign economists, on the analysis of statistical and factual information. Development of the newest approach in the care of critically ill coronavirus patients (functional adaptive clothing of new design and with new properties) was carried out by rebranding tools based on benchmarking to determine the possibility of developing additional segments of consumption.FINDINGS. The project of rebranding adaptive clothing made of flexible morphological structure for bed-ridden critically ill patients with acute respiratory distress syndrome COVID-19 and nonintubated patients receiving acid therapy or non-invasive lung ventilation is proposed, creating exclusive competence in two areas of application: Providing technical-medical assistance in COVID-19 patient care using world-leading expertise (international benchmarking) in creating and providing textile fabrics with special antibacterial properties.CONCLUSION. The project of involvement of innovation-entrepreneurial activity of university teachers and students under conditions of COVID-19 pandemic decrease in the form of assets of individual human potential (patents, copyright certificates, know-how) and branded intangible assets (trademarks, trade secrets) is offered. Its implementation will allow to use the organizational possibilities of rebranding in the dissemination of research results to additional segments of consumption and expand the totality of intangible and virtual assets in the form of «goodwill».

BACKGROUND AND OBJECTIVES. The general problem of the research is to define the essence of university energy efficiency as a special type of management of higher educational institution activity, increase of its energy autonomy level, scientific research on economical use of energy resources. University energy efficiency management is a special type of management, which is based on finding new opportunities to save energy resources based on innovations, ability to attract resources from a variety of sources.METHODS. Logic, system and statistical analysis, and multiple regression methods were used to conduct energy monitoring of HUB use of energy efficiency knowledge. The method of cluster analysis was used for energy audit and energy certification of university buildings. The average value, value of mode and median, indicators of variation (variation range, average linear deviation and variation coefficient) of daily electricity consumption of building No.4 of Kyiv National University of Technologies and Design were calculated, statistical analysis of obtained data was made.FINDINGS. Existing automatic energy accounting systems in university buildings were reviewed, a comparative table was compiled and the systems were ranked according to the sum of the scores obtained.The comparative analysis is carried out according to a set of criteria, including the unique features that distinguish these systems from each other. Based on the ranking results, the best model is selected and its advantages and disadvantages are identified. A simplified list of requirements and necessary functionality for the use of energy efficiency knowledge HUB for energy monitoring, energy audits and energy certification of university buildings has been developed.CONCLUSION. The obtained asymmetry coefficient made it possible to conclude that there is a right-hand asymmetry in the amount of energy used in the university. The selected main factors influencing energy consumption allowed to monitor the energy efficiency of the university in 2020. The use of multiple regression equation allowed to take into account the main factors of energy consumption, the extent of their influence, to compare the obtained results with the actual consumption, to build energy profiles and to carry out energy certification of all buildings of Kyiv National University of Technologies and Design.

Background and objectives. The analysis of the main shortcomings of modern forecasting of innovative development of textile enterprises shows the need to build a well-functioning system for forecasting innovative development; development of a methodology for forecasting promising areas of innovative development, taking into account the peculiarities of the functioning of textile enterprises. Therefore, an urgent problem arises of finding effective mechanisms for objectively identifying the weak and strong aspects of the innovative activity of textile enterprises, establishing further priorities for the formation and development of the innovative potential of enterprises, determining the main vectors of innovative development, taking into account the competitiveness and results of R&D (research and development work).Methods:The methods used: factor analysis – to identify the most significant indicators that affect the level of use of innovative potential; cluster analysis of K-means – for a reasonable division of enterprises into groups according to the levels of integrated business performance / use of innovation; taxonomy method – to determine the boundary value of the levels of development of innovative potential as a result of the integration of individual business objects for each of the clusters into one structure; discriminant analysis – for object recognition for deciding which business objects to integrate into the business structure.Findings: As a result of predicting the level of development of the innovative potential of textile enterprises, groups of factors were identified that stimulate and discourage the development of the innovative potential of textile enterprises.Conclusion: To improve the efficient operation of textile enterprises, it was proposed to use special tools for managing innovation potential: active expansion of business activities, attraction of innovations, containment of achieved market positions, search for effective methods of using innovations, selective growth of certain types of activities, differentiated attraction of innovations, and revision of certain activities.

Introduction. At the present stage of world economic relations, integrated business structures (IBS) are equal participants in international economic market. Acting as both a derivative and a conductor of globalization, they have become the structure-forming factors of world development, have an increasing impact on the functioning of the world economy, specific economic entities, and individual emerging markets.Research hypothesis. A full adaptation of foreign methods for evaluating and promoting brands will take into account the specifics of the Ukrainian economy, use branding as a source of corporate competitive advantages for Ukrainian business participants, and help improve the investment climate by strengthening national brands.Purpose of this article: to offer methodological tools for international branding of integrated business structures in Ukraine.Research methods: comparative analysis, ratings, graphical, tabular and specific methods of marketing research.Results: a methodological approach is proposed, according to which it is necessary, on the one hand, to distinguish between international branding technologies depending on the level of the country's economic development, and on the other, to take into account the mutual influence of the country's image, global competitiveness of its economy and the main directions of the branding development strategy of national companies; countries' approaches of implementing the international branding strategy are evaluated depending on their level of development, taking into account the importance of branding as a marketing tool and as a means of increasing companies' capitalization.Conclusions. The modern mechanisms of brand promotion in IBS strategies in Ukraine are evaluated on the basis of assessing the advantages and disadvantages of global marketing programs in assessing the effectiveness of international brands, choosing the best methods for expanding the brand portfolio; modern strategies and a global planning system for international branding are defined in terms of standardization criteria, product specifics, IBS capabilities and the international competitive environment, and criteria for brand relationships within the portfolio.

Introduction. The revitalization of innovation in the global dimension has a significant impact on the competitiveness of the national economy. The intensification of innovation processes requires the use of innovative strategies. There is a significant differentiation of countries in terms of competitiveness and innovative development. At the present stage of reforming, the development of the economy on an innovative basis becomes one of the priorities of strengthening the competitiveness, modernization of the institutional base and effective use of the innovative potential of innovative integration of Ukraine and the EU.Hypothesis of scientific research. It is envisaged that the use of strategic priorities and mechanisms for utilizing Ukraine's innovation potential through the implementation of European practices of managing targeted innovation programs will allow developing programmatic measures to strengthen the existing and modernize the competitive advantages of innovative integration of Ukraine and the EU.The purpose of the article is setting priorities and developing a system of means of enhancing Ukraine's competitiveness on innovative grounds in the context of European integration.The research methodologyis the use of the European Innovation Scoreboard, the Innovation Index of the EU Member States. In the course of the study, the methods of systematization and taxonomy were used.Results: the position of Ukraine in the global and innovation ratings, the EU innovation scoreboard, the place of Ukraine in it, the position of Ukraine in the ranking of the countries of the world according to the Global Competitiveness Index, the Global Competitiveness Index. The analysis of differences in the development and implementation of innovative development strategies of EU Member States and Ukraine is conducted, the organizational and economic toolkit of innovative integration of Ukraine and the EU is substantiated.Conclusions: proved that macro-level competitiveness research in an innovative context is based on the methodology of calculation of such indicators as: IMD and WEF global competitiveness indices; global innovation development indices from Boston Consulting groupe and INSEAD; Eurostat European Innovation Rating (EIS); Bloomberg Agency Global Innovation Ratio (GIQ); international innovation index; composite eco-innovation index; the patent activity rating of the World Intellectual Property Organization (WIPO) allows you to find out the main directions of innovative integration of Ukraine and the EU.

Introduction. Today, innovation is becoming a strategic growth factor that can influence the structure of public production, the economic organization of society and the stabilization of the social situation in the country. The world market is constantly striving to erase physical borders between countries and establish a common economic space around the world. But at the current stage of development of Ukraine it is not fully beneficial to participate in globalization due to insufficient level of competitiveness.Hypothesis of scientific research. It is assumed that, unlike developed and developing countries, Ukraine not only lacks effective large companies of the world level, but also suffers even more from the lack of growing, promising companies in new high-tech industries.The purpose of the article is to study the relationship between globalization and competitiveness and its peculiarities for the Ukrainian economy.The research methodologyis based on fundamental and applied research in the field of innovative growth of competitiveness of the economy in the context of globalization, materials of the state statistics service, materials of other official sources and Internet resources. In the course of the research the methods of systematization, comparative analysis, statistical methods were used.Results: it is revealed that the main problems faced by the economy of Ukraine are mainly related to the lack of a strategy to find methods of economic development, a clear prospect of a way out of the economic crisis, which is due to political instability and low investment attractiveness.Conclusions: It has been proved that the requirement of development of international and state economy testifies to the importance of elaboration of official policy in the sphere of competitiveness in Ukraine. Innovative development is the only prerequisite for ensuring the economic independence of Ukraine, to develop competitive advantages that will overcome the existing gap with the advanced competitive states.

Introduction. The article clarifies that the problem of creating conditions for the entrepreneurial activity of socially vulnerable sections of the population is now becoming particularly relevant. Possibilities to reach a certain level of entrepreneurship development on the basis of a cluster organization show that the internal contradictions of the entrepreneurial process and the increased risk for its participants – socially vulnerable segments of the population are twice reflected in the behavior and activity of the latter. Therefore, the development of a new approach to activating and obtaining entrepreneurial skills allows us to formulate this new way of raising our standard of living.The hypothesis of scientific research is to determine the attractiveness of cluster entrepreneurship for socially vulnerable populations. The use of this form of entrepreneurship allows us to derive undeniable advantages of entrepreneurial activity, to define one of the most appropriate models of cluster business realization: "pushing", "pulling" or mixing.The purpose of the study is to substantiate the most appropriate model of cluster entrepreneurship for socially vulnerable groups of the population and to determine the specifics of its application.The theoretical and methodical basis – the position and conclusions of modern economic theory, methodological and methodological developments of domestic and foreign scientists on cluster entrepreneurship issues, legislative acts and institutional principles of entrepreneurial activity. Methods of economic statistics, logical analysis – to determine the factors of influence on the dynamics of entrepreneurial activity, cluster and regression analysis – to determine the most optimal models of cluster business of socially vulnerable segments of the population.Results. The scientific-methodical approach of determination of the most optimal models of entrepreneurship development on the basis of cluster organization of socially vulnerable groups of population is proposed.Conclusions. The research of the conceptual aspects of cluster entrepreneurship has made it possible to find out the theoretical understanding of the features of this toolkit and to identify the possibilities of its use for activating the entrepreneurial activity of socially vulnerable groups of the population.

The article is devoted to the issues of shaping and improving the conceptual approach to building a hybrid sharing platform for the ecosystem of youth social integration as well as facilitating environmental stress reducing actions on the territory. The sharing platform operation relies on the principles of sustainable development, long-term economic growth, social cohesion and reintegration, and environmental protection. These principles are embodied in the growth and development of regions exhibiting social strain, finding a balance between economic and social progress, in support for the social integration of youth and the empowerment of vulnerable population groups, especially young people, ensuring equal access to education, and environmental protection of territories. Application of a combination of such approaches to arranging a platform will ensure the implementation of innovative strategies for socioeconomic, educational, entrepreneurial and environmentally conscious activities; help to mitigate social tension by creating additional jobs, reducing unemployment, overcoming poverty and shaping modern, innovative active youth generation capable of creating their own business to improve the quality and standard of living. The key idea of this study is that integration into the university ecosystem of a new structure – the hybrid sharing platform for the ecosystem of youth social integration – will promote integrated interaction of interactive tools of the innovation chain of human capital development within a new paradigm. A new understanding of educational and innovation policy priorities and creating an appropriate institutional environment for effective ecosystem performance based on the hybrid sharing platform will contribute to further human potential development, enhancing professional, legal and environmental consciousness and awareness of youth subject to national priorities and global trends in research and technology, foster social and psychological reintegration of vulnerable groups of young people to active socioeconomic and labor activities.

The paper offers insights into the specifics of customs regulation in the area of logistic supply networks in Ukraine. The Ukrainian customs regulation framework should provide favourable environment for the adaptation of the national economy to a more intense international competition driven by joining the system of global regulation and free movement of resources and gradual integration of its economy into global and European economic processes. The purpose of this study is to suggest pathways to enhance customs regulations in logistics supply networks in Ukraine. It is argued that the implementation of the logistic approach to the customs regulation of foreign economic activity envisaged by the Customs Code of Ukraine is possible only within relevant legislative and regulatory framework. Customs authorities must cooperate (in a number of ways) with their business partners to identify the common benefits that can be gained through joint participation in a safe supply chain of goods. Customs authorities must also record the entire set of benefits they intend to provide (within their mandate) to their business partners in a safe supply chain of goods. The application of logistics guidelines in company foreign economic activities contributes to providing material, financial and information support for the supply of goods along with cost optimization and efficiency increase for foreign trade operations. The above objectives are directly related to forecasting, risk assessment in the area of foreign economic activity, supplies and stocks optimization, information and financial support issues, customs clearance and control procedures, etc. Apparently, the implementation of customs regulations in the global logistics supply networks is affected by the degree of countries integration. There are three options for customs regulation within the global supply networks: in the absence of economic integration; in a free trade zone settings; within a common customs space. It is emphasized that the creation of a free trade zone and a common customs union simplify customs procedures dramatically. The growing trade volume, the increasing international terrorism and international organized crime hazards challenge effective national and international interaction between public authorities and businesses. This can be achieved through establishing free trade zones and customs unions which will ultimately contribute to reducing logistics risks by joint efforts of nations.

Introduction. Significant geopolitical transformations, the annexation of the Crimea, and the conflict in the Donbass affect the functioning of the Ukrainian economy. These processes provoked a profound and only political but also socio-economic crisis, intensification of labor migration, massive forced displacement of the population: the emergence of the category of forced migrants – internally displaced persons (IDP). IDPs are citizens of a country that does not cross borders and migrate within their own country for compelled reasons (similar to the case with refugees). In Ukraine, they are called forced migrants.The hypothesis of scientific research is to find out how the emergence of regional migration asymmetry, in particular the emergence of a significant number of IDP, affects the asymmetry of migration processes in Ukraine, the economy and welfare of the population, and the level of socio-economic development of the country.The aim is to diagnose the existing processes of domestic forced migration processes in Ukraine, including the asymmetry of migratory flows, the impact of the movement of internally displaced persons on the level of development of regional economies.The research methodology is fundamental and applied research in the field of forced internal migration, the demographic situation and the state of the labor market, UN materials, the ILO, UNESCO, the bodies of the state statistics service, materials from other official sources and Internet resources. During the study, methods of systematization, theoretical generalization, scientific classification, comparative analysis, statistical methods were used.Results: the main factors determining the conditions and nature of forced internal migration in Ukraine in 2014–2017 were determined. The main directions of forced internal migration since the beginning of hostilities in the Donbass were determined. The emergence of regional asymmetry of migration processes at the level of aggregate migratory flows is investigated.Conclusions: it is proved that all regions of Ukraine have a significant right-side asymmetry of balance in the direction of arrivals in the region, which manifests itself in the concentration of refugees in the presence of a relatively small number of most mass flows. HPE is perceived in their places of residence as an additional resource for the development of a regional economy: the emergence of new opportunities for increasing social activity by refugees; the opening of new businesses; a strong motivation to succeed; intensification of production and provision of services; filling jobs that were not in demand by the local population.

Introduction and aim of the research: Networking as the establishment of long formal and informal relations between the subjects of the cluster, united in the technological chain by vertical and horizontal links, based on trust and common to the cluster, differs from the relations of production cooperation. Collaborative programs with the subjects of the cluster (educational, research, marketing, cross-border cooperation, exports, technological) increase the efficiency and competitiveness of the actors by combining ideas, material, technical, labor and financial resources, joint management and solving common problems. Public-private partnership is an institutional and organizational alliance between state, regional government and business, based on joint financing of projects. The interaction of these two forms of network cooperation determines the features of economic clustering and updates the research topic.Research hypothesis. It is assumed that the use of the cluster approach to managing the competitiveness of light industry enterprises will allow to determine the sequence and methods of forming clusters in the economy.The aim of this research. This study substantiates the mechanisms of self-organization and increasing the competitiveness of clusters on the basis of network cooperation and public-private partnership.Methodology: for the method of identification and structuring of clusters, the criterion for determining the "key product", the questionnaire for the identification of cluster links, and the coefficient of bond strength were used. For the methodology of assessing the quality of network cooperation, histograms of the types of enterprises were used in the breadth of partner networks. For the methodology for assessing the competitiveness of the cluster, the index method of comparing indicators and the method for calculating the integrated estimate (average geometric) was used, which made it possible to identify the most competitive potential clustersResults: The model of formation of competitiveness of subjects of a cluster is developed. The objective sources of competitive advantages (localization and agglomeration) that create the conditions for the formation of potential clusters created through the state policy of stimulating cluster organization (network cooperation and public-private partnership) are identified. The formation of real clusters provides their subjects with strategic competitive advantages. This represents scientific novelty in the theory of clusters and determines the directions of their formation.Conclusions: The proposed approach to assessing the economic results of the organization and development of clusters based on the forecast of economic effect indicators (enterprise competitiveness) and the efficiency of clustering (profitability of total assets) using economic and mathematical models, approbation of which showed that the cluster approach to enterprise competitiveness management is effective. The study based on the developed set of methods allowed to conclude that in the light industry of Ukraine there are prerequisites for organizing clusters, there are potential clusters that are not yet real.

A base of the methodology of optimization of an energy saving system in higher educational institutions of Ukraine is maintenance of a given level of thermal comfort. Its aim is the increase of HEI efficiency. The methodology of optimization of an energy saving system in higher educational establishments should be realized in two stages. At the first stage, we should carry out an energy audit of premises. The audit is a compilation of a balance of heat loss and heat supply of each HEI premise. At the second stage, we carry out optimization of energy saving and making managerial decision on loading of premises. We carry out optimization of energy saving by means of a model of optimal control of a thermal mode of premises with minimization of energy consumption for heating and energy loss. The given methodology is substantiated and correct for estimation of potential efficiency of HEI premises and making up an energy-efficient plan for use of an auditorium during a heating period. We carried out a pilot testing of the energy saving system optimization project at Kyiv National University of Technology and Design. The testing confirmed a high level of its energy efficiency.

The paper presents the research findings on implementing the company CRM system strategies as the most effective and widely used tools to enhance its competitive position, thus allowing to collect, organize and analyze data about customers and potential customers, as well as identify their preferences. This study provides a rationale for using the CRM system which enables a better focus on specific markets and consumers, meeting their needs, and converting casual customers into loyal ones which is the key objective of any company in the market.

Urgency of the research. The importance of expanding university autonomy was and remains one of the priorities of educational policy of Ukraine, the main precondition for universities to integrate Ukraine into the global academic community. Target setting. Reasonable is the development and practical implementation of resource- innovative models of raising autonomy level of higher education institutions to enhance the independence and accountability of the University in decision making of academic freedom, organization of educational process, research, internal management. Actual scientific researches and issues analysis. Scientific works of world scientists I. Gryshchenko, I. Kalenyuk, M. Gladchenko, A. Bernasconi, M. Brennan, A. Wall, P. McGowan, J. Chrisman, T. Hynes, S. Fraser, D. De Zilwa, K. Debackere, R. Veugelers, D. Dill, P.-K. Wong, Y.-P. Ho, A. Singh consider different aspects of autonomy of higher educational institutions. Uninvestigated parts of general matters defining. Scientists have not worked out questions about enhancing university autonomy by using entrepreneurial approaches to its management. The research objective. Article is aimed at justifying optimization program of the university autonomy through the use of this resources-innovative model. The statement of basic materials. Autonomy acts as a condition of implementing innovative and intellectual potential, promotes the effective implementation of the mission and the vision, objectives and functions. The proposed threedimensional strategic matrix of program optimization of university autonomy by the method of game theory, the use of ABC-analysis as a method of ranking university autonomy program components by various parameters, developed forecast trend of options of autonomy optimization program of the university. Conclusions. The implementation of resource-innovation model as alternative of academic (university) entrepreneurship would allow Ukrainian universities to move to a new type of commercially-oriented business relations on the principles of market economy, develop academic - educational, scientific, design and engineering work.

The proposed approach to management of a project of competitive-integrative benchmarking makes it possibleh to increase competitiveness of Ukrainian higher educational institutions. Management of projects of HEI development of this type allows us to introduce the service ecosystem of provision for qualified personnel in industry, transport, without which it is impossible to implement high technologies. Ecosystem of benchmarking of HEI is an interaction of four components: functional marketing subsystems (personnel management (People), partnership (Partnership), process management (Processes), educational services (Products).Competitive benchmarking allows us timely and clearly to identify weaknesses and shortcomings in the activity of an examined University. It is possible to develop a project of benchmarking implementation of successful experience of development and realization of competitive advantages and competencies of HEI-model, as well as to compare the activity of HEI with others.Performed analysis of activity of 14 institutions of higher education in Ukraine allowed us to comprehend the situation in the market of educational services and the level of competition. Application of instruments of process-oriented approach of benchmarking makes it possible:– to determine the best HEI for each of the proposed 4P component – marketing subsystems;– to substantiate standard strategies in each benchmarking subsystem by comparison of competitive competences of the top universities.Implementation of the proposed conceptual model of management of a project of competitive-integrative benchmarking allows adaptation of best practices of model HEIs based on partnership and cooperation, Запропоновано підхід до управління проектом сервісної екосистеми конкурентно-інтеграційного бенчмаркінгу підвищення конкурентоспроможності українських вищих навчальних закладів. Інструментарій процесно-орієнтованого підходу до управління проектом бенчмаркінгу базується на обґрунтуванні еталонної стратегії шляхом порівняння конкурентних переваг за виділеними 4P-підсистемами бенчмаркінгу управління кращих університетів: управління персоналом (People), партнерські відносини (Partnership), управління процесами (Processes), освітні послуги (Products), Предложен подход к управлению проектом сервисной экосистемы конкурентно-интеграционного бенчмаркинга повышения конкурентоспособности украинских высших учебных заведений. Инструментарий процессно-ориентированного подхода к управлению проектом бенчмаркинга базируется на обосновании эталонной стратегии путем сравнения конкурентных преимуществ по выделенным 4P-подсистемам бенчмаркинга управления лучших университетов: управление персоналом (People), партнерские отношения (Partnership), управление процессами (Processes), образовательные услуги (Products)