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ABSTRACT This research uses Bertrand methodology to examine the influence of competition between companies that utilize Quality of Service (QoS) pricing strategy versus Best Effort (BE) pricing strategy for Internet […]

ABSTRACT The Physician Entrepreneur--a double edged sword? Is the new physician entrepreneur good for healthcare in the United States or simply another force contributing to the escalating costs of our [...]

ABSTRACT The Internet industry is generally considered to be vertically structured with the Internet Backbone Provider (IBP- long distance service carrier) in the upstream and Internet Service Providers (ISP) in […]

ABSTRACT In the years leading up to 2001, the United States economy saw an unprecedented level of growth. From all accounts, economists and the general public alike agreed that we [...]

CASE DESCRIPTION Business-level strategy is the primary focus of this case. Secondary issues examined include strategic groups and strategic reorientation. The case has a difficulty level of four, appropriate for [...]

ABSTRACT A limited study of student's knowledge about international trade policies revealed that few students are aware of the scope of international trade in general and in the western hemisphere [...]

This article examines the coming transformation in the employment marketplace as more and more, the Internet comes to prominence as both a corporate recruiting and job searching tool. Just how companies are making use of the Internet in their recruitment efforts is the principal focus of the article. The distinct advantages and potential disadvantages for companies engaging in electronic-based recruiting are also discussed., INTRODUCTION Today, there is literally a massive rush of traffic rushing onto the Information Superhighway. Millions are logging onto the Internet for the first time, fueling the massive growth of [...]

This article looks at a unique question: When does a departing executive's knowledge of his or her former company's marketing strategy and plans constitute a protectable trade secret under U.S. law? The recent case of Pepsico v. Redmond raised precisely such a question. In this article, after a brief overview of trade secret law, we will examine the competitive context and market situation which led the paths of Quaker, Pepsi, and William Redmond to all intersect. We will then examine the facts of the Redmond case and the recent decision issued by the Seventh Circuit Court of Appeals. We will then look at the implications of the Redmond decision for trade secret law, and more importantly, for executive recruitment and marketing strategy., INTRODUCTION In the 1995 season of the National Football League, the Dallas Cowboys pretty much had their way with every team in the league--culminating with their 27-17 victory over the [...]

Byline: Seungjae Shin, Jack E. Tucci As cities saw the need to improve communication capabilities for their employees and to serve economically disadvantaged residents, several US municipalities responded by deploying a citywide WiFi network. Nevertheless, the cost and the price of municipal wireless service is a major factor in the transition to e-government. A problem for municipal wireless providers is competition from commercial broadband providers. The authors surveyed the current status of municipal wireless networks and compared it to the introduction and adoption rate of commercial 3G technologies. Game theory analysis was used to determine an effective and competitive price.

Byline: Seungjae Shin, Jerry Cunningham, Jungwoo Ryoo, Jack E. Tucci Multifactor authentication is a tool to combat identity theft and is mandated by the Federal Financial Institutions Examination Council. However, there are only a few US financial institutions that have implemented two-factor authentication. A goal for financial institutions is to provide both a secure and easy-to-use system for customers. This article describes web authentication technologies that are currently available to financial institutions and provides an interpretation of survey results to identify the perceptions/expectations of online customers. In our online banking customer survey, we found that online banking customers are willing to sacrifice some ease-of-use for more secure online banking transactions.

Corporate Social Responsibility has evolved in recent decades in professional practice and law. This was predicted in a seminal work by Howe and Strauss. This paper describes this evolution and illuminates millennials' philosophy and attitudes as more aligned with stakeholder theory than stockholder theory. The predicted millennial upheaval, as posited by Howe and Strauss, is evidenced by "strong belief statements " as interpreted by the raters in this study. [ABSTRACT FROM AUTHOR]

Sport events provide significant benefits to universities in the form of increased prestige and revenues (Toma & Cross, 1998). However, Division II universities face greater challenges in marketing sports events than Division I schools. Social media may be the tool for overcoming the difficulties of Division II universities face in sports marketing. This qualitative paper investigates and identifies and how social media might be used by Division II universities to attract, engage and excite fans towards greater ticket and merchandise purchases. More specifically, three types of sport spectators (temporary, devoted and fanatical fans) are identified and recommendations for how social media can be used as an effective marketing tool are discussed. [ABSTRACT FROM AUTHOR]

Welcome to the Entrepreneurial Executive. The EE is an official journal of the Academy of Entrepreneurship[R], a non-profit association of scholars and practitioners whose purpose is to advance the knowledge, [...]

This research uses Bertrand methodology to examine the influence of competition between companies that utilize Quality of Service (QoS) pricing strategy versus Best Effort (BE) pricing strategy for Internet Service Providers (ISPs). The Bertrand duopoly price competition model is effective at determining customer's willingness-to-pay and level of internet usage patterns in relation to price paid for service. The model also makes use of a two-part tariff consisting of a fixed rate for Best Effort (BE) service, and a usage-sensitive rate structure for premium QoS. Initial results indicate that an equilibrium market position for each ISP depends on a customer's preference for QoS and the price of BE service. Implementation of this research using a game simulation revealed an analytical framework for iterative, short-term, future QoS Internet pricing strategies. [ABSTRACT FROM AUTHOR]

An abstract of the paper "A Study of E-Government Infrastructure Through WiFi Implementation: Strategic Pricing to Recover Costs," by Seungiae Shin and Jack E. Tucci is presented.