1,102 results on '"Swoboda, Bernhard"'
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2. How perceived stakeholder orientations affect consumers’ perceived firm innovativeness across nations
3. Kundenwirkung von 'Holographic Shopping', 'Augmented Reality' und 'Embodied Robots' im Handel
4. The role of national institutions in the effects of consumers’ perceived customer orientation and firm innovativeness
5. Perceived corporate social responsibility effects across nations – The role of national institutions
6. How do seniors evaluate retirement homes? The effects of functional congruity, self-congruity, and lifestyle congruity
7. Effects of Internationalization Rhythm and Speed on E-Commerce Firms’ Growth and the Role of Institutional Distances
8. Management von Handelsunternehmen in einer digitalen Zukunft
9. Optionale Betätigungsformen
10. Optionen des Marktengagements
11. Literaturverzeichnis
12. Implementierung, Koordination und Führung
13. Marktbearbeitung
14. Stichwortverzeichnis
15. Titelei/Inhaltsverzeichnis
16. Grundlagen
17. Effects of the most useful offline-online and online-offline channel integration services for consumers
18. Endorsement of Global Product Brands by Global Corporate Brands – A Consumer Perspective Across Nations
19. Reciprocity within major retail purchase channels and their effects on overall, offline and online loyalty
20. Management von Retail Brands und Handelsmarken
21. Cross-national roles of perceived reputation dimensions for MNCs
22. How country development and national culture affect the paths of perceived brand globalness to consumer behavior across nations
23. International Grocery Retailers’ Country Environment, Resources and Local Performance. A Cross-classified Multi-level Approach
24. Editorial
25. Konsumentenverhalten in Kundenbeziehungen
26. Typen von Kaufentscheidungen
27. Bezugsrahmen zur Analyse des Käuferverhaltens
28. Psychische Erklärungskonstrukte des Konsumentenverhaltens
29. Moderatoren des Konsumentenverhaltens
30. Kaufentscheidungen von Konsumenten und Organisationen
31. Besonderheiten des Käuferverhaltens
32. International Market Development im Online- und Offline-Commerce
33. Management von Handelsunternehmen in einer digitalen Zukunft
34. National cultural value models and reputation of MNCs
35. Editorial
36. Editorial
37. International strategy’s effects on retailers’ local implementation and performance
38. Successful GAM Organisation for Companies that Supply International Retailers and the Role of international Marketing Strategy
39. Co-operation Activities of Middle-Sized Retailers and Manufacturers in the Fashion Industry—A Look at Competences, Potentials, Realization and Success Factors in Value Chain Activities
40. Reciprocity of a Retailer’s Corporate Image and Store Image: Moderating Roles of Evaluation Approaches and Corporate Brand Dominance
41. Typen von Kaufentscheidungen
42. Bezugsrahmen zur Analyse des Käuferverhaltens
43. Konsumentenverhalten in Kundenbeziehungen
44. Moderatoren des Konsumentenverhaltens
45. Psychische Erklärungskonstrukte des Konsumentenverhaltens
46. Besonderheiten des Käuferverhaltens
47. Kaufentscheidungen von Konsumenten und Organisationen
48. Corporate Reputation Effects Across Nations: The Impact of Country Distances and Firm-Specific Resources
49. Editorial
50. An Inter- and Intra-format Perspective on Transfer and Perception of Retail Formats
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