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This study examines the structural relationships at work when embedding role-play games in a class for Japanese language proficiency. It does so by applying the Technology Acceptance Model, and the Unified Theory of Acceptance and Usage of Technology as its guiding principles. The setting was a Malaysian public university and the subjects, 200 students who completed a structured self-administered questionnaire, the data from which was analyzed using the Structural Equation Modelling technique via AMOS software version 21. Based on the significant standardized beta coefficients, all the posited hypotheses were well supported, i.e. strong encouragement to perform, effort expectancy, attitude towards use, social influence, and facilitating conditions, all increase the possibility of students' behavioural intention to use role-play games in class for Japanese language proficiency. Of these five factors, effort expectancy was the strongest contributing predictor. Learning to participate in the classroom role-play game was perceived as easy, and seen to facilitate improvement in Japanese language learning proficiency. Students' interaction via the role-play games enabled them to be flexible in their learning, and to become skilful in improving their Japanese language learning proficiency. The findings of this study offer valuable insights for language teachers, and the model developed can be utilized as an instrument for further investigative research.

Mobile technologies have enabled a new way of communicating, for whom mobile communications are part of normal daily interaction. This paper explores the proposed and verified Technology Acceptance Model (TAM) that can be employed to explain the acceptance of Mobile Learning (M-learning), an activity in which users access learning material with their mobile device. 100 students from private and government higher learning institutions around Klang Valley area were selected as the sample for this study. There are five major variables in the study but only two of the variables were supported. Malaysian mobile phone users' intention to positively accept the use of M-learning is due to encouraging factors such as perceived mobility value and perceived usefulness of the Mobile Learning. This study is beneficial for leaning institutions which desire to use M-learning. (Contains 1 figure and 4 tables.)

This study aims to examine students' acceptance of mobile technology usage for learning. A questionnaire designed with five open-ended questions was distributed to 20 students from the Faculty of Industrial Art and Design Technology of Unisel (Universiti Industri Selangor), Malaysia. Results construes that students were not keen on m-learning (mobile learning), as they did not rely greatly on the mobile phone in assessing their learning materials such as lectures and lab sessions. They were more familiar with studio-based and face-to-face learning approach instead of m-learning and were not receptive to this new idea of learning using mobile technology, even though they always used the mobile device features. The limitations in the mobile device feature, costs and its usability become the prominent factors that hinder the students from fully accomplishing their m-learning exercises. They were willing to explore the idea of using mobile technology for learning, especially in a studio-based setting. They did not see any improvement of knowledge from the perspective of the learning process know-how to the show-how on mobile technology usage for learning. They could not relate to any learning connection between mobile technology and studio-based learning, even though in the first part of the case study, the results have shown positive attitude and acceptance on the study made on a sample lesson of form, space and gestalt theory in the graphic design subject. Students also obtained analogous experiences on small size keypads, screen resolutions, and navigation which could be the major problematic factors to them and thus, affected their m-learning process as it was unfriendly to use and the device was prone to damage. They have yet to accept that the concept of mobility in learning is applicable to the learning process, apart from utilising a mobile device for casual usage. However, this limitation does not restrict the students from exploring this new learning environment in the future, since they were willing to increase their learning exposure using mobile device. (Contains 2 figures.)

Digital storytelling has proven to be a pedagogy that can enhance learners' motivation and multiple competencies. However, there is a lack of conceptual research on digital storytelling in higher education. This study aims to assess the trends of digital storytelling in higher education through bibliometric analysis. The PRISMA (Preferred Reporting Items for Systematic Review and Meta-Analyses) procedure was used to extract data from the Scopus and Web of Science databases. A thorough review was conducted to classify and rank the relevant literature on digital storytelling in higher education. The result shows that research on digital storytelling in higher education is increasing annually, but there are significant regional and disciplinary gaps at the higher education level. The main findings of this study are helpful for practitioners and researchers to understand better the current state of research on digital storytelling in higher education and to provide directions for future research. [ABSTRACT FROM AUTHOR]

Purpose: Mobile technologies offer the opportunity to embed learning in a natural environment. The objective of the study is to examine how the usage of mobile phones for m-learning differs between heavy and light mobile phone users. Heavy mobile phone users are hypothesized to have access to/subscribe to one type of mobile content than light mobile phone users, to have less frequent access to, subscribe to or purchase mobile content within the last year than light mobile phone users, and to pay less money for mobile learning, its content and mobile games than light mobile phone users. Design/methodology/approach: Data were collected from 436 respondents. An analysis of variance (ANOVA) test was run to examine how the usage of mobile phone for m-learning differs between heavy and light mobile phone users in terms of access/subscription to several types of mobile content, frequency of access to, subscription to, and purchase of mobile content within the last year, and maximum amount of money paid for mobile learning, its content and mobile games. Findings: Significant differences can be identified when comparing the usage of mobile phones for m-learning between heavy and light mobile phone users. It was found that heavy mobile phone users access/subscribe to more than one type of mobile content than light mobile phone users, have more frequent access to, subscription to and purchase of mobile content within the last year than light mobile phone users, and to spend more money on mobile learning, its content and mobile games than light mobile phone users. Research limitations/implications: Future research should aim at a deeper understanding of mobile phone usage for learning by including new variables and mediating variables and applying a multivariate analysis of data such as structural equation modelling to interpret the results, as this would allow for a simultaneous relationship among endogenous and exogenous variables, serve as a purposeful representation of the reality from which the data has been extracted, and provide a parsimonious explanation of the data. Practical implications: Mobile content needs to be developed specifically for mobiles, with clear images and good quality sound to enable users to continue to come back and enjoy new segments and features. Mobile phones must be small, reliable, and convenient devices that can provide the full spectrum of information and entertainment options to users. Originality/value: This research provides a new perspective on mobile phone usage for m-learning among Malaysian mobile phone users. (Contains 7 tables.)

Organizations, while transforming resources into products and services and then into financial gains, consecutively neglect the adverse effects that are being caused to the environment and society. Hence, organizations should not focus on the financial aspects only; rather, they need to strive for business sustainability (BS). For an organization to become more sustainable, they need to tap and excel into green innovation (GIN), followed by green intellectual capital (GIC), whereas the role of green supply chain management practices (GSCMP) in this objective cannot be ignored. To fill this gap, we have established a framework based on the natural resource‐based view theory and extant literature that offers a foundation for sculpturing the process by which GIN was observed to capture BS through GIC and GSCMP. Primary data were collected from the Malaysian manufacturing industries, and partial least square structural equation modeling (PLS‐SEM) was applied to the sample of 243 respondents. The key findings reported that GIN has a positive and significant relationship with GIC, GSCMP, and BS. Further, GIC and GSCMP also positively and significantly affect BS. These findings have some certain recommendations for policymakers that the present study proposed. Mainly organizations need to develop their green and sustainable resources, which will help them develop according to the principles of BS and gain a competitive advantage in the long run. In the end, there are certain limitations of the present study on which the possibilities of future research are drawn. [ABSTRACT FROM AUTHOR]

Smartphones and high-speed network connections allow businesses to deliver information to customers faster and more efficiently than ever before. This study analyses the most-cited articles on smartphone online marketing. A bibliometric mapping analysis was used to search for articles related to smartphone online marketing between 2010 and 2020, retrieved from the Scopus database. The title, a number of citations, publishing year, journal, country, subject area, and authors were all recorded and evaluated. VOSviewer was used for the bibliometric study. The search yielded a total of 120 articles, with citation counts ranging from 17 to 225. All of the articles were authored in English. The United States was the region with the most articles published. The highest publication source is the Journal of Business Research. Management, accounting, and business dominated the articles. This study benefits the company and marketers with the marketing strategies used in online marketing with smartphones. In terms of marketing activities and research areas, this study suggests future research directions. [ABSTRACT FROM AUTHOR]

The purpose of this study is to conduct a bibliometric analysis of publications on 3D animation in the Scopus database. Microsoft Excel, VOSviewer for data visualisation, and Harzing's Publish or Perish for citation metrics and analysis were employed to conduct the bibliometric analysis. Data were analysed among a sample of 305 publications on 3D animation published between 1984 and 2021 available in the Scopus database. The bibliometric analysis reveals that the number of publications on 3D animation research has been constantly increasing since 2002. In 2020, the total number of documents published in 3D animation reached 29 articles. China was named the most active country in the field of 3D animation. A total of 888 researchers from 43 different countries and 31 different institutions published 3D animations in multiple languages, including multi-author collaboration. Computer Science and Engineering are the two disciplines that are most prominently represented in the study of 3D animation. The most active institutions that published key publications linked to 3D animation research were Universitas Diponegoro and the University of Sharjah. This research is unique and significant to contribute to advancing the body of knowledge on 3D animation to add value to the complexities of scientific narratives. Future research direction is also furnished. [ABSTRACT FROM AUTHOR]

Facebook, a form of digital marketing tool acts as a valuable element to reach out to the people or potential communities which aids in generating millions of revenues for businesses. Facebook Marketing has become one of the famous online marketing tools besides Google Advertisement. Many businesses ranging from Small Medium Enterprises (SME) to large scale corporations rely on Facebook Marketing because the results yielded are extensively and impeccably lucrative for these businesses. This study aims to provide an overview of literature on Facebook Marketing for the years ranging between 2006 and 2020 by using bibliometric analysis of research productivity viewed through Scopus database. The analysis captured the most influential document and source types during this period. It also captured the most significant countries who contributed to the publications, the most productive authors and the most noticeable institutions involved with the related documents. The main method used was searching within the Scopus database, Visualisation of Similarities (VOSviewer) software and Harzing's Perish software. The results of the analysis revealed that of the 1888 document source type, Journal is the preferred source type for publication with 66.21% (1250 sources). This is followed by Conference Proceeding with 21.21% (408 sources), Book Series covers 5.93% (112 sources), Book covers 5.24% (99 sources), and Trade Journal covers 1.01% (19 sources). [ABSTRACT FROM AUTHOR]

Research into the effect of users' trust in social media for travel consumption remains unaddressed within tourism literature. Hence, the principal goal of this research is to examine factors influencing users' trust in travel information provided in social networking services (SNS). Multiple regression analysis was the chosen method of data analysis to assess the hypothesized relationships. The findings revealed that users' trust in travel information provided by SNS is heavily linked with perceived values. Users are heavily reliant on SNS as they consider SNS as reliable avenues to obtain recent travel information at anytime and anywhere to aid their decision making. At the same time, they are still concerned that their personal detailss are being misused by others without their consent. The quantitative results delivered instrumental understanding to the tourism-related organizations regarding the significant factors affecting users' trust in travel information provided by SNS. It is vital for them to strongly uphold users' trust the travel information by outlining effective marketing strategies and persuasive advertising campaigns regarding the companies' travel products and services via the SNS which could trigger travel consumption and destination visit intentions and behaviours. Suggestion for future research is also presented. [ABSTRACT FROM AUTHOR]