1. Business intelligence, analytics, and data science: a managerial perspective.
- Author
-
Sharda, Ramesh, Delen, Dursun, and Turban, Efraim
- Subjects
Business intelligence ,Industrial management - Abstract
Summary: Business Intelligence, Analytics, and Data Science, 4th Edition FEATURES Opening Vignette: Real world case that presents a challenge, solution, and results that introduce the chapter. Each opening vignette is paired with questions for students to dig into the details and think critically about the case. Application Cases: Real world cases that emphasize concepts in the chapter, paired with discussion questions. Section Review Questions: Checkpoints for students on key concepts they should have learned in the section. End of Chapter: Includes a list of Chapter Highlights, Key Terms, Discussion Questions, Exercises, and an additional Application Case to help students review, test, and apply their understanding.
- Published
- 2018