133 results on '"Schneider, Kenneth C."'
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2. Logistics managers: A self-appraisal of their strengths and weaknesses
3. What Do College Students, Young Families, and Empty Nesters Want in a Car? A Market Segmentation and Marketing Mix Project for Introduction to Marketing Students
4. The Collegiate Student Orientation Scale (CSOS): Application of the Marketing Concept to Higher Education
5. Scale and Study of Student Attitudes toward Business Education's Role in Addressing Social Issues
6. The brand dependence scale: measuring consumers’ use of brand name to differentiate among product alternatives
7. Bargaining over the price of a product: delightful anticipation or abject dread?
8. Job Satisfaction of Logistics Managers: Female versus Male Perspectives
9. A note on applying retail location models in franchise systems: a view from the trenches
10. Prevention of Accidental Poisoning Through Package and Label Design
11. Trends in Sex Roles in Television Commercials
12. Link between Response‐inducing Strategies and Uninformed Response
13. Short-line railroad managers discuss their industry
14. Organizational commitment at short-line railroads.
15. Licensed transportation brokers: their joys and frustrations
16. Link between response-inducing strategies and uninformed response
17. Long-distance truck drivers discuss their occupation.
18. Short-line railroad managers: their incomes, joys and frustrations.
19. Transportation attorneys speak out on the practice of law.
20. John Grey believes men are from Mars, women are from Venus--is it true in the business world?
21. The 1980 Motor Carrier Act: a ten year retrospective by traffic executives.
22. Anderson Trucking Service, Inc.
23. Differences between nonrespondents and refusers in market surveys using mixed modes of contact
24. The 1980 Motor Carrier Act ten years later: do trucking company CEOs love it or hate it?
25. The joys and frustrations of logistics managers: female versus male perspectives.
26. A second career for transportation professionals: should you own a franchised business?
27. Transportation brokers speak-out on truckers' perceptions of them and the future of national unionized LTL carriers.
28. Outsourcing in distribution: the growth in importance of transportation brokers
29. Stimulating response to market surveys of business professionals
30. Transportation lawyers discuss trucking deregulation: career impact and future legal issues
31. Professional and ethical standards among salespeople in a deregulated environment: a case study of the trucking industry
32. Deceptive Practices in Marketing Research: The Consumer's Viewpoint
33. FIFTY YEARS [1936-1986] OF THE "ROBINSON-PATMAN ACT" IN THE UNITED STATES: DOES ANYONE UNDERSTAND IT?
34. TELEMARKETING AS A PROMOTIONAL TOOL—ITS EFFECTS AND SIDE EFFECTS
35. Those who can, Do—Those who can’t...: Marketing professors and the Robinson-Patman act
36. LETTERS
37. Women in Logistics
38. A research note on techniques for controlling uninformed responses
39. Uniformed response rates in survey research: new evidence
40. Fifty years (1936-1986) of the Robinson-Patman Act mystique.
41. The strategic importance of logistics: myth or reality?
42. Response Pressure And Uninformed Responses To Factual Survey Questions
43. Did You Not Understand The Question Or Not? An Investigation Of Negatively Worded Questions In Survey Research
44. A scientific problem-solving model of psychological assessment
45. Marketing managers discuss the strengths and weaknesses of logistics personnel
46. Private trucking: a dinosaur?
47. Coal slurry pipelines: an economic and political dilemma.
48. An Investigation of the Customer Orientation of Professional Sports Organizations: Development of the Sports Fan Orientation Scale (SFOS)
49. The Collegiate Student Orientation Scale (CSOS): Application of the Marketing Concept to Higher Education
50. Short-line railroad managers discuss class I railroads
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