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The journalism-audience relationship is a key research topic within communication and journalism studies. Digitalization, which has transformed the relationship, has made it even more relevant to both journalism practice and research. There is a large body of literature that examines how the relationship between journalism and its audience has changed, what the mutual expectations are, and how the audience can actively participate in journalism. However, profound theoretical conceptualizations of the journalism-audience relationship are scarce, especially in relation to a digital media environment. Based on a systematic theoretical review, we compare different theoretical conceptualizations of the journalism-audience relationship in the digital age that are currently in use, and how they can be characterized and classified. Our analysis identifies six main theoretical approaches: (1) discursive, (2) expectation-based, (3) network-oriented, (4) technological, (5) parasocial, and (6) strategic-organizational conceptualizations. The literature review provides insights into how the multifaceted relationship between journalism and its audience is captured and described, and raises important questions for future research. [ABSTRACT FROM AUTHOR]

Visibility and its counterpart, invisibility, are critical concepts in digital communication, although research on these concepts in communication studies has rarely been reflected on in an integrative way. This article aims to map key discussions in current research on in/visibility from a communication studies perspective. Therefore, through a literature review, we elaborate on these discussions in research areas dealing extensively with in/visibility. The resulting mapping highlights similarities and differences between definitions of in/visibility and systematizes the various approaches according to three essential understandings (perceptibility, presence, and valuation) and three paradigmatic perspectives (functionalist, interpretive, and critical). The article offers a deeper understanding of the range of previous studies on the undertheorized concepts of in/visibility and demonstrates the concepts' potential for future research within communication studies. [ABSTRACT FROM AUTHOR]

In the light of a new level of reciprocal visibility in the digital age, the journalist–audience relationship has fundamentally changed. Mutual expectations become visible or evolve anew. The question arises as to how these expectations and their (non-)fulfillment influence the journalist–audience relationship. Taking an interpersonal communication perspective by following expectancy violations theory, we focus on the level of interactions and propose a theoretical framework explaining how the interplay of journalists' and audience's mutual expectations affects their relationship. Our aim is to contribute to a better understanding of the journalist–audience relationship in digital media environments—and to provide indications for its functioning or failure. [ABSTRACT FROM AUTHOR]

This article addresses the need to analyze dialogue and its aspects in functionalist public relations (PR) role research. In addition to exploring PR roles with regard to the relevance of dialogue, it analyzes how dialogue may be linked to individual or organizational contexts. This study builds on the literature on dialogue in PR and role research. It presents a Q study that used a sample of 22 young PR professionals in Germany. This study identified four roles differing with regard to dialogic aspects. Findings suggest that dialogic practice may be linked to contextual variables, such as one's personal life. This study contributes to the exploration of PR roles and illustrates a method that has great potential for PR research. [ABSTRACT FROM AUTHOR]